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Airfleet Blog

Stories and ideas for marketeers - by marketeers

A Crash Course on Color Theory for Website Design
Dina Goldshtein 9 Jun 2024

A Crash Course on Color Theory for Website Design

Airfleet
The Ultimate Guide to SEO Best Practices for B2B Tech
Elad Hefetz 14 Feb 2024

The Ultimate Guide to SEO Best Practices for B2B Tech

SEO
Airfleet’s Website Redesign Project Kick-Off
Elad Hefetz 31 Jan 2024

Airfleet’s Website Redesign Project Kick-Off

Case Studies
How Do I Personalize My B2B Website?
Elad Hefetz 18 Jan 2024

How Do I Personalize My B2B Website?

Conversion Optimization
10 Common GTM Mistakes and How to Avoid Them | Airfleet
Jen Naiff 20 Apr 2022

10 Common GTM Mistakes and How to Avoid Them | Airfleet

Analytics
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Camela Thompson
Camela Thompson
Camela Thompson is a fractional marketing advisor with an approach that balances data-driven decision-making and empathetic, collaborative leadership. Based in Seattle, Camela spent 15+ years in Revenue Operations in the tech industry before proving herself as a customer-first growth marketer

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How to Create a B2B Brand Message from Scratch (That Actually Works)
20 May 2025

How to Create a B2B Brand Message from Scratch (That Actually Works)

Videos
How to Diagnose and Fix Messaging That’s Falling Flat in B2B Tech
9 Apr 2025

How to Diagnose and Fix Messaging That’s Falling Flat in B2B Tech

Videos
Customer Interviews: A Guide to Perfecting B2B Messaging
Camela Thompson 4 Mar 2025

Customer Interviews: A Guide to Perfecting B2B Messaging

B2B Marketing
Why aren’t we using Elementor, and who is it really for?
Camela Thompson 19 Nov 2024

Why aren’t we using Elementor, and who is it really for?

B2B Marketing
Forrester: 90% of Buyer Journey Happens Digitally | Airfleet
Camela Thompson 5 Sep 2024

Forrester: 90% of Buyer Journey Happens Digitally | Airfleet

Your website isn’t the shop window. It’s the entire store.
Camela Thompson 14 Jul 2024

Your website isn’t the shop window. It’s the entire store.

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